Nudging Your Way To Better Outcomes and Value
Allison Young, BCBS of Louisiana
Published February 23, 2016
In this episode, Allison Young, the Senior Vice President of the Benefits Administration division of Blue Cross Blue Shield of Louisiana, speaks with Eric Grossman, CEO of NextHealth Technologies, and explains how it is both “the best of times and the worst of times” to be a healthcare executive. She shares her vision for how she believes consumers will be engaging with their healthcare providers, and the importance of using data and advanced analytics to customize and streamline that experience.